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Louise Andrews
During her six and a half years in IT public relations,
Louise has gained an impressive, all-round range of new
media, broadcast business-to-business and consumer experience.
As Wildfire’s in-house authority on the digital economy,
Louise has also worked on a variety of vertical PR campaigns
in the finance, telecoms and public sectors. She launched
the Digital Interactive Television Group (DITG) and its
Avago TV channel to the new media community. |
Louise takes special pride in delivering finely tuned, quality
solutions to her clients on a daily basis. Always looking
to go the extra mile, Louise is a firm believer in capitalising
on any PR opportunity, however slight. This may explain
her deep-rooted affection for gambling, her many trips to
Las Vegas and the curious presence of a fruit machine in
her home.
Willing to take a chance, unsurprisingly, on a difficult
challenge, she approaches all her work with confidence
– working closely with hear wealth of technology
media contacts to ensure that set targets are always delivered
on time and on budget.
Louise brings considerable experience to Wildfire; she
joined the team from Cohn & Wolfe where she worked
with online publishers Associated New Media, the retail
banking division of the world’s sixth largest software
vendor Misys, and global IT services and solutions company
Uniys.
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